I have been in and around the MLM lead generation niche since the turn of the century. I have seen the good, bad and ugly in this niche. And without a doubt there is a place in your marketing for high-end professionally generated MLM leads. The question is where do you get them?
Without a doubt the most recognized name in MLM lead generation is Cutting Edge Media. However, did you know cutting edge is not the most hit search result for MLM Leads? Nope that goes to Enrique Garibay’s company MLMLeads.com.
Both of these companies provide solid MLM leads, however if you are working on a budget, or are pooling your marketing dollars with your team, there is an alternative. It is a little time consuming, but at the end of the day, you may find it works better for you.
Learn to generate your own MLM leads, like the big boys do. Only I am going to share with you a few places you can go where even the big boys may not know about.
Most network marketers who use the internet to build their business know about Google, Yahoo, Microsoft and AOL when it comes to ad words, and online advertising. These companies are called the big four. And have dominated this space for over a decade; although Fox Audience Network is climbing and may take the fourth spot away from AOL shortly.
Well, when you place your marketing dollars on in these networks you are bidding against the biggest players inside of the direct selling niche. The lead companies, system builders, top leaders and even the companies themselves. But, what if you could create your own online marketing campaign and target a tighter audience?
What I am talking about are specialty ad networks. By using micro-advertising and vertical networks where your online marketing is being viewed by a very tight targeted audience who will have a desire for your product, service or specific business opportunity.
Here are a few examples:
TribalFusion.com specializes in display ads.
7Search.com specializes in PPC (Pay Per Click)
Collective.com specializes in behavior marketing.
Adknowledge.com specializes in Social Media
Chitika.com focused on affiliate friendly solutions.
Now depending on how specific your offering, you may want to look into even tighter network like:
SportGenie.com if you are marketing a fishing or poker type of MLM.
TravelAdNetwork.com if you are marketing a travel based business opportunity or service.
Now if you are into videos like I am, then two new networks where you can place your videos for marketing are SpotXChange.com or YUME.com. I might add, you can also use Viddler.com to host your regular videos, and you can earn advertising dollars to help fund your larger marketing campaign.
Here are the top 10 Ad Networks according to Website Magazine August, 2010.
If you are not good at writing Ad Copy, or creating your own graphic banners for the ad networks, then you may still want to buy leads from MLMLeads.com or another lead generation company. Or contact me if you have questions or need some advice.
Living An Epic Adventure,
Troy Dooly
Troy,
Great info about generating your own leads!
Keep up the great work.
Cheers,
Brian
Hey Troy,
Thanks for sharing. We have yet to buy leads but is something we are thinking about doing.
Have a great day!
Tyler
Hi Troy,
Thanks for your article with this phenomenal collection of lead purchasing and generating companies. I am bookmarking this, as I am very focused on getting my lead generation and marketing streamlined. Your advice is just what I need right now.
Thanks,
Mary
This is truly great information. In all the training I have seen, I haven’t gotten this info. I wondered what was there except the big 4 or 5. Thanks for the info. Thanks! Thanks! Thanks!
Troy, thank you so much for sharing all that you do. I have visited your site a few times and tonight found this post about leads. This is something I’ve been thinking a lot about and I sincerely appreciate you providing us with such a list of resources. You’re awesome!