Network Marketing News & Trends For 2014

Going into 2014, I have received many questions about “what to expect in 2014 in the Network Marketing Community?” Well it’s always tough to determine exactly what will happen in a new year, but if we review the past, we can usually trend some of what will happen moving forward.

1. Technology will continue to play a major role in how both direct selling companies and the network marketing community communicate with independent sales and marketing teams as well as the general consumer base as a whole.

2. Mobile solutions including sales and marketing apps, mobile ad networks, mobile video presentations and the ability to sign-up new recruits and consumers through mobile devices will continue to rise.

3. PaaS & SaaS Membership Based Platforms  will continue to be developed with compensation structures to draw in the masses who do not want to use traditional direct selling companies to build a home base business.

In 2013, we saw Wake Up Now come on strong with their PaaS/SaaS platform, and how they even started to add tangible products in the 4th Quater to attract a more traditional network marketer and the younger Millennials who are now becoming a driving force in the network marketing community.

Although several PaaS companies launched using Mobile Apps as the driving force to attract early signups, none were able to execute at the level needed to dominate or even be seen as the leader in the niche.

In 2014, we will continue to see this Mobile App aka Mobile PaaS business model mature. However, it is way too early to determine how this type of business model will playout using any form of a multi-level compensation structure.

4. Health & Wellness will continue to dominate the direct selling news, and the network marketing community as a whole. VEMMA as an example saw their sales almost double in 2013 to over $200 million in revenues. And Bk Boreyko predicts his company will hit $400 million by the end of 2014.

In order to accomplish these bodacious prediction, VEMMA is lanching new healthy energy drinks to their Verve line, and bringing out a Chris Powell “ready made protein (weight management) shake, along with additional products during the 2014 sales year.

I personally believe 2014, will become known as the year of “Health Plans” since the consumer as a whole are tired of “challenges and diet fads.” The consumer base worldwide have become tired of the same old crap, and are now engaging faster with social media to determine what works and what doesn’t.

One small direct selling company that is coming on strong is Plexus Worldwide. Their pink drink has caught on with consumers because it seems to work, and because there has not been many, if any Network Marketing HYPE surrounding the product. It seems the company really has gone back to the basics… develop or market a product that works, create a fair compensation around selling the product and get it in the hands of people who really use the product – BAM!

5. Utilities aka Essential Life Services will continue to grow in 2014 as companies like Viridian Energy (Power With a Purpose) and North American Power (Mission to Millions) hold true to their corporate message.

We will also continue to see companies like ACN and 5Linx, who were once know for their video and VoIP platforms continue to transform into full-fledged Essential Life Service companies.

This is not at all everything we will see in 2014, but it does give us a start.

2014  Social Marketing Trends

MLM Weekly News: Vemma, Youngevity, Ambit, Plexus And Some Great Direct Selling International Numbers

This week in the MLM news report we are covering some exciting news. Without a doubt the Direct Selling Industry is on the rise worldwide.

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BK Boreyko VEMMA Founder sharing with parents about Network Marketing!

Youngevity Essential Life Sciences (JCOF) Appoints Denver Nuggets Assistant Coach Steve Hess to Its Athletic Advisory Board

Growing direct-selling conglomerate Youngevity® Essential Life Sciences ( announces the appointment of Steve Hess, renowned expert in elite human performance training, to its Athletic Advisory Board. Youngevity is a wholly-owned subsidiary of AL International (PINKSHEETS: JCOF) (, a global marketer of lifestyle and nutritional products and services and gourmet coffee.

Steve Hess is in his 12th season as the assistant coach/strength and conditioning for the NBA’s Denver Nuggets basketball team. He oversees all aspects of training, conditioning, nutrition, and performance for the Nuggets players and is a sought-after trainer and consultant for a variety of Olympic and professional athletes.
Hess becomes the tenth member of Youngevity’s Athletic Advisory Board, which comprises some of the most respected names in athletics and nutrition. Working together with the Company’s founder, Dr. Joel Wallach, DVM, ND, the Board’s responsibility is to keep the Youngevity products on the cutting edge of performance science and continue its relevancy in highly stressful conditions such as professional sports.

“I’m excited to be part of the Youngevity team, the standards they have set for their company, research, and relationships are some of the best I’ve ever seen. Their Healthy LifeStyles program, which promotes healthy weight loss, management, and performance nutrition, is based on philosophies that I and other elite performance coaches can believe in,” said Hess.
Hess is part owner of FORZA, a fitness and performance center, and is one of ten trainers worldwide who sits on the Under Armour training council. In addition, Hess has had much television experience and has been featured on NBA Inside Stuff and on The Eating Network. He also has his own workout segment on the Altitude Sports and Entertainment Network.
“Steve’s work with the Nuggets and others has proven his talent and ability as a first-rate health and fitness coach,” said Steve Wallach, CEO of AL International. “We’re privileged to have his guidance and support as we seek to expand the reach of the Youngevity community.”

Direct Selling Assocation

ACN welcomed more than 18,000 Independent Business Owners to Los Angeles for its International Training Event. ACN also collected donations for the Pasadena Ronald McDonald House and presented the chapter with a check for $89,351.18.

Ambit Energy recently announced that it has added more than 155,000 net customers since January 2012 and recently passed the 850,000-active customer milestone. “This type of growth validates our approach to the market,” said Chris Chambless, Ambit Energy co-founder and chief marketing officer. “We developed a direct sales model capable of generating massive sales volume, as well as built a technology platform that scales seamlessly to support that channel.”

Oriflame is expanding its operations into East Africa by acquiring the businesses in Kenya, Tanzania and Uganda previously run by a franchisee.

MLM News Report: FTC Business Opportunity Rule, MLM Energy Companies And Weight Loss Rocking in 2012

In this week’s MLM News Report, we look at the FTC Business Opportunity Rule ready to go live in march 2012. And we have seen network marketing companies continuing to roll out their financial success from 2011 and it is amazing. Plus, the MLM energy sector is now getting hot on both sides of the Northern boarder. And if you have not heard, direct selling weight loss companies are breaking records on a monthly basis.

Success Tip Of The Week – Sponsored by – Best In U

This week’s tip is about feeling worthy of success

Many people go through life wanting success and wishing and hoping and desiring it, but down deep inside, at an unconscious level, they feel that they do not really deserve it. Haven’t worked hard enough, not special enough, not important enough, not good enough, etc.
We have been studying and working on the laws of success for the well over 20 years and one thing that rings so true is this:
Your success grows in direct proportion to your self-worth.

In order for you to receive financial abundance, you must be in a place in which you are feeling deserving of that success.
There is magic in understanding that success comes as a results of feeling worthy. As your self-worth increases, you naturally get into the flow of doing what you love and being rewarded for it.

Raising your self-worth can be as easy as thinking about one really great thing about you. Embrace that quality. Build and expand upon that. Liking yourself requires you to really tune into and be who you really are. Take time to discover that. Ask your friends what qualities you have that they really like.

If you are in a negative environment surrounded by negative people….CHANGE your environment and the people you hand around with. You have all heard that your net worth and the money you make is an average of the 10 people you are closest to.

If you are not satisfied with where you are at, change the people you hang around with. Hang with successful people that will support you and your goals and dreams. Go to meetups and put yourself in a position to meet those people.

Look for them online on linkedin, facebook and twitter and follow what they do. People are willing to help. Steve Jobs, when talking about what made him so successful said one of the reasons is that he wasn’t afraid to ask people for help. Most people are not even willing to pick up the phone and ask or reach out.

Begin to take steps toward your feelings of self-worth today! Life is not a dress rehearsal. You deserve to live the life you dream about. Surround yourself with people that encourage and support those dreams. Your Worth it!

Next week we will be discussing goal setting and tips and techniques on how to best achieve your goals as we help to develop the BEST In U

Isagenix will be showcased on TLC Saturday January 22, 2012.

Isagenix grew their revenues to well over $260 million dollars in 2011. This is due 100% because the distributor base took the product to those who really needed and wanted to change their lives. From what I have seen 2012 will be as big if not bigger for this 10 year network marketing company.

Congrats to Team Destiny for believing in the leadership and company in 2002! Your success shows that if a team will find a home and stick with it, then the dream of residual income and possible financial independence can really happen in Network Marketing in the 21 Century!

Plexus Worldwide leaders have hit the ground running in 2012 launching their Opportunity of a Lifetime Tour throughout the South!

21 events in 8 days, and that is just the beginning! Check out their new video!

The Plexus Opportunity from Plexus Worldwide on Vimeo.

There is some strong growth hitting the MLM Energy Sector and this international company is just one of many great companies hitting the ground running!

I intercepted the following email and WOW talk about some rocking momentum at Vemma!

“Hello Vemma team!

We all know how successful the Verve brand is and the new markets it’s opening with the college market around the country. In fact, if we only had Verve to market, we could still build an empire around just this brand. Well, Jeff our VP of Finance just informed me yesterday that what took us 19 months of serious brand building, heavy promotions and a ton of work to reach in Verve monthly sales was reached in 4 weeks by our new Bod-e brand! On top of this, enrolling numbers are up 60%! This is exciting and when you think about the fact that we have over 6,000 taking the Bod-e Challenge in the first 2 weeks of January, it gives you a little peek into what the future holds for this brand.

Now, if you’ve ever tried to purchase an Apple product when they first introduce a new iPad or iPhone, you’ll know that inventory levels are tough to predict. When they run out, the buzz builds, demand shoots up and people really want the product even more. Well, the sales of Bod-e are kinda like that. We’ve run out of some products, but quickly worked to restock quantities. We’re increasing our raw material orders on the entire line and gearing up for huge growth. Unfortunately, we’ll be a little spotty on some products until we get a better handle on the demands. I apologize in advance if your team experiences any back orders, but boy is the buzz building!

This…is gonna be big!



FTC Rule On Selling Work Home or Other Business Opportunity

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