Over the last few weeks we have received countless requests to review Solavei the newest MLM wireless company to enter the MLM Wireless space. Without a doubt this company has fantastic management and marketing. My only concern is after going through the MLM Wireless Wars of 2009-2011 I saw 18 months of devastation for many network marketing reps.
Solavei is a social networking and commerce platform that enables users to connect, share, and capitalize on the power of social networks. Solavei’s mission is to make commerce less expensive by empowering individuals to earn income on the products and services they enjoy and use every day. Solavei’s initial product offering is affordable, no-contract, unlimited voice, text, and data services throughout the United States. It operates as an MVNO through a strategic partnership with T-Mobile USA. Solavei is led by former Fortune 100 telecom and retail executives and advisors.
“We are going to make a difference in people’s lives by shifting billions of dollars from traditional mass-media advertising into the greatest advertising vehicle today — people. Solavei is the first company to create an economic linkage between mobile service, social commerce, and social networking technology. We give people the opportunity to earn income by using and promoting the services they are already consuming each and every day.”
The last couple of weeks I have been on the road speaking around the country. My first stop was Vitel’s corporate event in Dallas Texas on the 21st of July. I met some passionate and excited reps for ViTel. But what I really found impressive is that the corporate team and the field were all on the same page. Their desire to raise Inspire, Motivate and Train the field force to become one of the most successful in network marketer was the forefront message I heard.
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Scott Rogers Managing Partner/CEO & Co-Founder of ViTel Wireless just reached out to me with an amazing breakthrough on “Get Three And Your’s Is Free.” With little to nothing new really making a buzz in the MLM Wireless Niche, this could cause several of the companies to step up to the plate and start offering more than just their own service.
Without a doubt the MLM Wireless niche has finally settled down to where just a handful of companies have made a name for themselves, but cutting out their own piece of the pie. I am glad to see all of these companies taking care of their agents, distributors and independent business owners.
Here is what Scott sent over to me…
“Platinum Executive Package: $59 to sign up and $99 auto ship. Get 3 and your cell phone is free! Now with Vi-Tel get 3 and your phone is free with any carrier, any service, any plan, NO RESTRICTIONS! You don’t have to switch to our service, bring what you already have. Refer 6 and your business is free, enjoy a debt free business. This would not go into effect until auto ships are successful vs. enrollment fee paid.
• Single line bill payment limit $100
• Vi-Tel Benefits Network (shopping, Savings, Dining, Entertainment, legal Care, Roadside assistance, and more)
• Car payment program enroll 25 and drive for free up to $750
• Fast Starts
• Ability to sell contract phones, pre-paid, Dish, Front point Security
• Residual bill payment center of your very own
This week’s MLM News takes a look at the DSEF (Direct Selling Education Foundation) and the new report commissioned by the DSA “Consumer Trends Impacting The Direct Selling Industry” commissioned with GFK Roper.
What Is The DSA Code Of Ethics
What Does The DSA Code Of Ethics Says About Product Claims Made By Network Marketers
What Does The DSA Code Of Ethics Say About Income Claims Made By Network Marketers
What Does The DSA Code Of Ethics Say About Product Buy-Back
What Does The DSA Code Of Ethics Say About The Cooling Off Period
The DSA U.S. Consumer Trends Impacting the Direct Selling Industry Report
Part 1 – College Students Look to Direct Selling for Income, Business Experience
Each generation of Americans finds value in different aspects of direct selling. Boomers, for example, like the fact that direct selling can provide post-retirement security. The Gen-Y crowd likes the fact that in direct selling they can be their own boss. Today’s college students—those who will be the next generation to enter the workforce—are no exception. In an ever-changing socioeconomic environment this segment of the population is key to building and maintaining a successful enterprise. They are tomorrow’s workers and the budding entrepreneurs who have already discovered direct selling value not only the income, but also the business experience they can gain. (Read The Full Report)
Part 2 – Post-Retirement Generation Fulfills Unique Role in Direct Selling
While many generations of Americans have turned to direct selling for income, flexible scheduling, networking and a one-of-a-kind business opportunity, one generation that benefits from the direct sales channel also provides the industry with a unique level of experience, expertise and people skills: the post-retirement generation.
According to the DSA-commissioned report, “U.S. Consumer Trends Impacting the Direct Selling Industry,” issued by GfK Roper Consulting earlier this year, many Americans who have reached retirement age have looked to direct selling for opportunities to earn extra income and remain active in their communities. In fact, according to the Direct Selling Association’s 2008 National Salesforce Survey Report, 22 percent of the direct salesforce is comprised of individuals 55 years or older. (Read The Full Report)
Part 3 – Gen Y Emerges as the Latest Face of Direct Selling
In 2010, the Pew Research Center estimated 37 percent of 18-29 year-olds have been underemployed or out of work during the recession, the highest share among the age group in more than 30 years. While in the United States alone, the total number of Gen-Yers—those born from 1980 through 1992—has reached more than 70 million people, in recent years, much of the Gen-Y population (also known as Millennials) has turned to direct selling for many reasons beyond financial need. (Read The Full Report)
Part 4 – Military Community Takes on Unique Role in Direct Selling
As the effects of the economic downturn continue to impact the U.S. job market, direct selling companies can look to one demographic in particular to provide the industry with a unique, far-reaching network of potential recruits and customers, an invaluable determination to succeed and a propensity to establish teams across many regions simultaneously: the military community.
According to a report issued earlier this year by the Military Community and Family Policy office at the Pentagon, the unemployment rate for military spouses stands at 26 percent, despite the fact that 80 to 85 percent of military spouses are actively seeking employment. Additionally, the DSA-commissioned report, “U.S. Consumer Trends Impacting the Direct Selling Industry,” issued earlier this year by GfK Roper Consulting, predicts that over the next decade a decline in traditional employment and an increase in access to entrepreneurial education will lead to a rise in small businesses and expanded participation in direct selling—a trend military spouses are uniquely positioned to take advantage of. (Read The Full Report)
Part 5 – Through Direct Selling, Mompreneurs Establish a Unique Level of Trust with Consumers
Countless men and women of all demographics have shaped the direct sales channel throughout the years, but today’s “Mompreneurs” not only embody the spirit of entrepreneurship and empowerment that characterize direct selling, they also contribute a level of credibility that resonates with consumers and field members alike. What’s more, they bring access to a network of consumers that offers tremendous buying potential.
“Mompreneurs add a unique element to direct sales,” said Adrienne Murphy, Vice President of Sales for Gigi Hill. “People tend to have, in their minds, a perception of what direct selling is or isn’t, but when they see moms working in direct selling, they get a glimpse of how the industry affects not just individuals, but families as well. It creates this new level of energy within the direct sales channel.” (Read The Full Report)
During the 18 to 20 months MLM Wireless War, one issue continued to plague the distributors, and to some degree the company owners as well; most did not fully grasp the wireless supply chain. After months of research, we have finally decided to write a short piece explaining the roles of each wireless supplier.
Offer bundled packages of hard-wire and wireless, multiple wireless networks, limited support
Multiple providers of services and devices, no rebranding or rebilling
ViTel, ZurVita, Intelisys, Order Experts, World Telecom Group, Telecom Brokerage Inc.
Potential risk to sub-agents if master dealer has issues with national or regional operator
This gives a small look at the supply chain of providers of wireless services and how things really work. Telecommunication, especially mobile/wireless opportunities all look like great ways to earn money from home. However, before you just jump into the next great deal, please take time to do some due diligence.
Part of the information for this article came from Channel Partners Magazine.
This week has brought some very powerful news to several Direct Selling sectors and I am excited for the distributors in most of these companies as we move out of Summer and into three of the best months to grow any Network Marketing business.
Vemma – Has just announced they have officially opened in Canada. Founder and CEO, BK Boreyko put it this way “Doing business is a natural progression of enhancing health and wellness in a country which already gets it. Our goal is to offer the Vemma opportunity of health and financial wellness to as many people worldwide as we can.”
With Vemma’s new state-of-the-art shipping center located in Oakville Ontario the new Canadian Brand Partners should be off and running.
ACN is holding their international training even this weekend, and over 4000 ACN distributors will be on hand as the company unveils some fantastic news. We have learned ACN has become their own MVNO (Mobile Virtual Network Operator). This will allow them to brand everything ACN Wireless, manufactor their own phones, and control their own billing and customer service. This is a plus for the distributors.
The second items of interest is the fact, ACN is just about ready to enter into the Direct Selling Energy sector. They have teamed up with one of the world’s largest and most respected energy companies for this new venture. If this goes off as planned, then ACN could very quickly become a major player in this sector.
Revolucion WorldWide – Late last night, I received word Derek Broes was resigning from the very company he helped to co-found, and served as CEO. Although this did not surprise me, I did not expect it to happen so soon. Broes and I had talked a couple of weeks ago about his true passion of supporting the troops, politics and helping to launch technology and entertaining companies. I had mentioned I did not know how he kept it all together, since running a Direct Selling company is a full time job, in and of itself.
I do have concerns about the future of Revolucion and the distributors who have been building the company. I know there is a possible merger on the table with a public MLM company. I hope Peter Lupus will give this merger a solid review. It could be the best thing to happen to the equity partners and the distributors.
Numis Network – This week things went a little nuts on the net and rumors started flying about Cedrick Harris leaving Numis Network. Well this is not happening.
As a matter of fact Numis Network has just launched a new promotion which has resulted in three record breaking days of growth.
Next week, I will share more info on this new promotion and some other great things happening at Numis Network.