About nine months ago, I was contacted by a good friend, who wanted me to know he was thinking about launching a new direct selling company with some partners. Now what took me back was the fact he is an international network marketing attorney, who is usually opening up new countries for other MLM companies. I could tell in his voice, he was excited… However, we did not talk again about his vision, until January 2014.
Jesse Riddle brings more than 25 years of business management experience and 10 years of industry experience as the leader and CEO of Live Life 360. He has advised and represented numerous companies, domestic and international, in the direct sales industry. As a lawyer, Jesse has established two multi-million dollar law firms representing some of the most successful companies in the United States. Jesse earned a B.A. in Communications and a J.D. from Brigham Young University Law School.
Jesse was raised in rural Mississippi under trying circumstances and humble beginnings. As a child, he experienced poverty and learned the value of hard work. Through these life lessons, Jesse has discovered what it truly means to live life more fully.
Jesse and his wife, Lisa, have been married for 27 years, have 5 children and 1 grandchild. Jesse enjoys travel, reading, and spending time with friends and family.
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