When Chris Terry decided to start a Forex education and software company, and then add a network marketing channel to take it to market, I was somewhat concerned the purpose and message could get lost in the hype of the rewards program.
FOR IMMEDIATE RELEASE
Paycation Announces TraVerus Global Brand and New President
Allen, Texas – Paycation officially announced at the 2017 National Leadership Conference in Las Vegas their global expansion strategy and the much-anticipated person that will be leading the charge.
TraVerus Global, Inc., was introduced as the new parent company of Paycation Travel, Xstream Travel and Xstream Holidays. These entities will continue to operate under the TraVerus Global brand as the travel and leisure division. Bachar Nutrition will be added as a health-and-wellness division, along with Success Training Institute (STI) operating in conjunction with the other businesses in a personal development division. These three areas combine to give customers and representatives more options to improve their lives in a more complete way.
Larry Cantrell was announced to spearhead the expansion strategy and is welcomed as the new President of TraVerus Global. Cantrell is a 30-year veteran of the direct-selling industry who is known as a passionate corporate leader with a distributor’s heart. His experience includes the founding and successful launch of two direct selling companies as President & CEO. He has been active with the Direct Selling Association (DSA) for more than 25 years, and has served on various committees such as Governmental Affairs Committee, Ethics Committee and International Committee. In the early ’90s, Mr. Cantrell was influential in lobbying various Senators and Congressmen for the passage of the Dietary Supplement Health and Education Act (DSHEA).
In 1987, Cantrell was introduced to the direct-selling distribution model where he became a successful associate and a passionate student of the industry. That foundation led to three decades of industry success, both domestically and internationally, that he now brings to TraVerus Global as President. His extensive knowledge of the development, branding, distribution and international expansion of more than 50 nutritional strategies is one of the many reasons TraVerus Global has entrusted him with the Presidency.
David Manning, Founder and CEO of TraVerus Global and its subsidiary companies says, “We have been courting Mr. Cantrell for months and we are humbled and honored to have him serve as our President. Few individuals have attained his level of accomplishment and we are delighted that he has chosen to call TraVerus Global home.”
“After spending time with David Manning, who I consider a legend in our industry, it becomes clear as to why his companies have been so successful,” Cantrell stated. “His vision to expand the company, not only into other global markets, but also adding world-class products and services, is something I look forward to helping our team execute.”
Karen Hirsch, Chief Marketing Officer, TraVerus Global, Inc.
This week’s guest author is Roseann “Ro” Shales, Vice President of Sales, JIC Nation, a 3-year old e-commerce party plan company. Ro built a $12M organization with Tupperware then moved into corporate management with Weekenders USA, PartyLite, and JAFRA Cosmetics. She was an Executive Consultant, Party Plan Expert, with The Sheffield Group and is the author of “RECRUIT! Connecting with People to Change Your Business and Your Life.”
Guest Post by Roseann “Ro” Shales
Natura is a Brazilian cosmetics direct seller that was established in 1969. It is definitely not a newcomer. However, mostly because its operations were focused only in Brazil for many years, it is not as known as the world’s other larger direct selling companies.
However, it is the 8th largest player in the global industry as of 2015 year-end. Last year, Natura’s total sales was more than USD 2.4 billion. To compare, Natura’s sales volume is higher than companies’ like Tupperware, Nu Skin, Oriflame, Jeunesse or USANA that are familiar names to many.
Do you have the risk tolerance to be a Forex Trader? I believe before anyone joins any investment based educational company using direct sales aka network marketing sales channel, they find out if their personality is such, that they will not have a heart-attack by the full range of currency fluctuations.